The smartest way to book appointments
Your customers book through WhatsApp or Instagram — no apps, no signups. You manage everything from one beautiful dashboard
7 days free · Cancel anytime
Built for service businesses
Everything you need to run a service business
We focused on the four hours a week you spend rescheduling on chat — and turned them into the most automated part of your day.
Customers book on WhatsApp
Your customers send a message — Appointfy auto-replies with a personalized booking link. They pick a slot in seconds. No app downloads, no signups.
👋 Thanks for contacting Studio Nova!
Tap below to pick a time that works for you.
Need help? Just reply to this message.
Instagram DM booking
Connect your IG Business account and accept bookings from the same DMs you already reply to.
Smart calendar
Visual day and week views. Drag to reschedule. No double-bookings, ever.
Staff approval
Your team approves bookings with one WhatsApp tap. Owner stays in control.
Auto reminders
Automatic WhatsApp reminders before every booking. No-shows drop dramatically.
vs. industry avg.
Customer CRM
Every customer's visit history, total spend, no-show count, and notes — automatically.
Three steps Sixty seconds
From customer's first message to confirmed booking — fully automated.
Customer messages you
00:00On WhatsApp or Instagram DM. They don't need an account, an app, or even your booking page URL.
We send a personalized link
+ 03sNo chatbot, no back-and-forth. One personalized link with your services, staff and live availability — pre-filled with their name.
You approve. Done.
+ 55sYour team gets a WhatsApp approval request. One tap to approve or reject. Customer is notified instantly.
📅 NEW APPOINTMENT 👤 Taylor Hayes 📞 +44 7700 900145 ✂️ Balayage & Cut 💰 €145 🗓 Today · 16:30 ✅ Completed: 14 ⏳ Upcoming: 2 ⚠️ No-shows: 0 ❌ Customer cancels: 0
Simple, transparent pricing
Start with a 7-day free trial. Cancel anytime. No hidden fees.
Studio
For small growing teams
- Unlimited appointments
- WhatsApp + Instagram DM booking
- Smart calendar
- Per-staff Google Calendar sync
- Customer CRM + no-show tracking
- Stripe payments + prepayment
- Custom message templates
Every plan includes every feature. Only the staff cap changes.
Your whole booking desk, inside the chat
Appointfy turns WhatsApp and Instagram into a complete booking system and CRM for salons, clinics, and every appointment business. We're not a chatbot — we send each customer a personal booking link, then hand you their full history so you decide on every request.
Not a chatbot
We never stall or trap people in a bot loop. One reply sends a personal booking link, backed by a real CRM.
👋 Thanks for contacting Studio Nova!
Tap below to pick a time that works for you.
Need help? Just reply to this message.
Decide with full context
Before you accept or reject, see each customer's past visits, no-shows, and active bookings — or let it auto-approve.
WhatsApp & Instagram
Take bookings from WhatsApp and Instagram DMs, all in one place.
Approve your way
Staff confirm from WhatsApp or Telegram — each member picks the channel they prefer.
Tune everything
Reminder timing, cooldown, working hours, and holidays are all yours to set — and you can switch the bot on or off anytime.
Optional prepayment
Connect Stripe to take deposits per service: require it on some, keep others free.
Calendar & analytics
Each staff syncs their Google Calendar, and you track customer and salon stats in real time.
Preview before launch
See exactly what your customers will experience before you ever go live.
Every message, your words
Edit every message customers receive and translate it into any language — confirmations, reminders, all of it. Total control no other booking app gives you.
Manual bookings too
Prefer to add one yourself? Create appointments straight from the dashboard.
One price, every feature
Every plan includes every feature. You only pay for the number of staff — never for a feature.
Official API, zero ban risk
Built on the official WhatsApp API. No grey workarounds, no number bans — ever.
No app to download
Your booking desk lives inside the chat your customers already use — nothing to install.
FAQ
Questions, answered
7 days free · Cancel anytime
Appointfy is a WhatsApp and Instagram-integrated appointment booking and CRM platform for service businesses. Customers book through chat; staff approve with one tap from WhatsApp.
When a customer messages your WhatsApp Business number, Appointfy auto-replies with a personalized booking link. The customer picks a slot; your staff approves it on WhatsApp.
No — and we built it precisely because chatbots fail. Chatbots fake conversations, misread what customers want, loop endlessly, and quietly drive people away — costing you bookings. Appointfy never 'chats'. It instantly sends one personalized link with your real services, staff and live availability. The customer books in seconds, and a real person — you — approves every appointment. No scripts, no dead ends.
No. Your customers book through WhatsApp or Instagram DM — apps they already use daily. Nothing to download.
Yes — every plan includes a 7-day free trial. You can connect WhatsApp, add staff, and start accepting bookings immediately.
Hair salons, barber shops, beauty studios, spas, medical clinics, dental offices, therapy practices, tutoring services, pet groomers, and many more.
All major credit and debit cards through Stripe. Annual plans also support cryptocurrency.