Fresha alternative

Keep your clients. Keep the money too.

Fresha sends you new clients from its marketplace and takes a cut of that first booking. Appointfy works the other way round: your clients book in the chat they already use, and every booking is yours.

What Fresha is genuinely good at

Fresha's marketplace puts you in front of people who have never heard of you, and its point-of-sale and inventory tools go deeper than ours. If discovery through a marketplace is what you need, it is a serious product. This page is for owners whose clients already know them and message them directly.

Side by side

AppointfyFresha
Monthly price$20 per staff member, everything includedAED 149.95 per month for a single person (UAE, Aug 2026)
Commission on new clients0% — every booking is yoursUp to 50% of the first booking for clients from the marketplace (UAE, Aug 2026)
Where your clients bookIn the WhatsApp or Instagram chat they already useOn the Fresha marketplace, next to other salons
SetupWe set it up with you in about 20 minutes, freeSelf-service setup

Fresha figures read from fresha.com/pricing on 23 August 2026, in the version served to the United Arab Emirates. Fresha prices vary by country, so check your own market. Appointfy pricing is the same everywhere.

The three real differences

No marketplace, no cut

We never put your salon in a list next to your competitors, and we never charge a percentage of a booking. You pay per staff member and keep the rest.

Booking happens in the chat

Your client does not open an app or create an account. They message you where they already message you, and get a link back in seconds.

Messages are included

Reminders, confirmations and review requests are part of the price instead of being billed per message.

Switching from Fresha

Can I move my clients over?

Yes. Your client list is yours; you can bring it with you and we help you import it during setup.

Will I lose the clients Fresha sends me?

Possibly some discovery traffic, yes — we are not a marketplace. What you gain is that the clients who already know you stop costing you a commission.

What does Appointfy cost?

$20 per staff member per month, everything included, no commission. The first 7 days are free and we do not ask for a card.

Try it for a week before you decide

We set everything up with you. 7 days free, no card required.

Start free trial